EXPLORING INTERNAL COMMUNICATION

Edited by Kevin Ruck

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To order your copy of Exploring Internal Communication please submit your order using the form below. We will then be in touch to process the order by credit card, cheque or bank transfer.

The book costs £39.99 plus postage.

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Explore the book

Introduction

Additional subtitle

Exploring Internal Communication has been put together by academics and practitioners as a way of bringing latest theoretical thinking and practice together in one book.

It is both a companion for Chartered Institute of Public Relations qualifications in internal communication and a general introduction to the fast developing fields of internal communication and employee engagement.

Chapters 6-10

Additional subtitle

Part two of the book starts with chapters on research and planning. It then explores the fundamentals for organisational tone of voice and provides a new converged approach to using social media for internal communication.

It concludes by examining the way that the role of the internal communicator is evolving and the requirements for being a business partner.

Chapters 1-5

Additional subtitle

Part one of the book starts with exploring culture before examining the way that management is evolving.

Communication and engagement theories are covered and a new approach to internal communication is outlined.

Change is a theme throughout, whether it is changing culture, managing change, communicating in change or changing the way we think about internal communication.

About#sidtab1
Chapters 6-10#sidtab2
Chapters 1-5#sidtab3
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